WHO Ten Steps to Successful Breastfeeding: A Guide for New Mothers

Breastfeeding is one of the most natural and beneficial acts a mother can do for her baby, yet it doesn’t always come easily. The World Health Organization (WHO) has outlined ten critical steps to help mothers succeed in their breastfeeding journey. Whether you’re a first-time mom or looking to refine your approach, these steps provide a roadmap to nurturing your baby with confidence and care.

Step 1: Have a Written Breastfeeding Policy

Hospitals and healthcare facilities should have a clear, written breastfeeding policy that is routinely communicated to all staff. This ensures consistency in supporting breastfeeding mothers and aligns with WHO and UNICEF guidelines.

Step 2: Train All Healthcare Staff

Proper training equips healthcare providers with the skills to support breastfeeding mothers effectively. Staff should be knowledgeable about lactation management and able to address common challenges.

Step 3: Inform Pregnant Women About the Benefits of Breastfeeding

Educating expectant mothers on the advantages of breastfeeding—such as immune system support and bonding—helps them make informed decisions and prepares them for the journey ahead.

Step 4: Help Mothers Initiate Breastfeeding Within the First Hour of Birth

Early skin-to-skin contact and breastfeeding initiation promote milk production and establish a strong connection between mother and baby.

Step 5: Show Mothers How to Breastfeed and Maintain Lactation

Practical guidance on latching, positioning, and recognizing hunger cues empowers mothers to breastfeed successfully, even if they face initial difficulties.

Step 6: Give Newborns No Food or Drink Other Than Breast Milk

Unless medically necessary, avoiding formula or water ensures babies receive the full benefits of colostrum and breast milk, which are packed with essential nutrients.

Step 7: Practice Rooming-In

Keeping mothers and babies together 24/7 encourages frequent feeding, strengthens bonding, and helps mothers recognize their baby’s needs more intuitively.

Step 8: Encourage Breastfeeding on Demand

Feeding whenever the baby shows hunger cues—rather than on a strict schedule—supports healthy weight gain and milk supply.

Step 9: Avoid Pacifiers and Bottles

Limiting artificial nipples reduces nipple confusion and ensures babies develop proper sucking techniques for effective breastfeeding.

Step 10: Foster Breastfeeding Support Groups

Connecting with other breastfeeding mothers provides emotional support, shared experiences, and practical advice to overcome challenges.

Breastfeeding is a journey filled with rewards and occasional hurdles, but with the WHO’s ten steps, you’re equipped to navigate it successfully. By following these guidelines, you’ll give your baby the best start in life while building a bond that lasts a lifetime. Ready to embrace the journey? Your baby will thank you for it.